Well, it was another exciting series of submissions for MNfashion FLASH. This quarter, we had judges from all across the country, with ties to Minnesota, reviewing the images.
According to our judges, "When creating high fashion images that are commercially viable, the focus should be the garments. The point of most advertising in the fashion industry is to sell the clothing, so the first thing the viewer should gravitate to in an image is the garment."
The winning photos do just that, but they also tell a story--a story that takes a full team to put together. What I have seen over the last two series is that the judges are drawn to a strong statement, brought together by a high level of artistry and technique for an overall solid presentation.
A very special thank you to the judges for their expertise in this series. And thank you to all of the teams who applied for the summer series. More info on the fall series will be coming in the near future!
-Anna Lee- Series Coordinator, MNfashion FLASH
This summer 2008 MNfashion FLASH-winning photographs are:
Double Identity 3 by the Nic Marshall design team
I Dreamed a Dream by the L'etoile Agency design team
Priorities 1 by Crystal Liepa's design team
About the series: mnartists.org is offering four competitive MNfashion FLASH series between January 2008 and January 2009, with winning photographs selected by a panel of esteemed judges who work in the fashion and photography industries.
MNfashion FLASH is coordinated by MNfashion founder Anna Lee (who also serves as the driving force behind the popular annual fashion and music extravaganza, Voltage: Fashion Amplified). The objective of this fashion series is to promote mnartists.org as a viable resource for artists of all genres and to encourage collaboration between and within the local fashion community to foster artistic exploration and growth.
MNfashion FLASH is a partnership between MNfashion and mnartists.org and the series is sponsored by West Photo.
About the series coordinator: When she is not producing Voltage: Fashion Amplified, developing the new organization MNfashion, or working as series coordinator for MNfashion FLASH, Anna Lee enjoys spending her time making hats for Ruby3. A workaholic by nature, she thrives on collaboration with other artists and art forms, feeling that is where new inspiration is born.